December 9, 2009
Great Men Make Great Alcohol
By: Casey Knox
Is it true great men make great alcohol? Well, many of our favorite alcohols seem to think so. The latest trend in alcohol advertising seems to be a history of where they came from or how dedicated their founder was. Some have been actual histories, and some have been blown-out-of-proportion boastings of their heritage. I actually like this approach better then the typical "if you drink this.... sexy bimbos will throw themselves at your feet" approach. Here are a few examples of what I am talking about, starting with my favorite.
Johnnie Walker -The Man Who Walked Around The World
Smirnoff - Signature
Jack Daniels - Label Story : Old No. 7
Jameson's Irish Whiskey
Tongue-in-Cheek Budweiser Horse
- Advertising (35)
- Art (8)
- Branding (34)
- Business (62)
- Cascading Style Sheets CSS (3)
- Cats (4)
- Cocktail Recipes (2)
- Color Theory (6)
- Direct Mail (1)
- Going Green (9)
- Graphic Design (66)
- Illustration (4)
- Interior Design (2)
- jldcreative (19)
- Logos (6)
- Marketing (38)
- Miscellaneous Thoughts (113)
- Packaging Design (13)
- Photography (5)
- Sales (5)
- Search Engine Optimization (4)
- Social Networking (9)
- Technology (23)
- Typography (6)
- Viral Marketing (8)
- Web Design (20)
12/11/2009 12:12:52 AM
JJ
You should also check out this article at smashing mag - they may do great commercials but they suck at websites apparently // http: //www.smashingmagazine.com/2009/12/07/the-unusable-and-superficial-world-of-beer-and-alcohol-websites/
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