August 11, 2010 :: Lacey Ackerman
Enticing commercials that never fail to grab my attention...
August 4, 2010 :: William Levins
If I ever make it to New Zealand...I'm eating pizza at Hell
I stumbled upon this clever YouTube interactive campaign for a New Zealand Pizza shop named Hell. Clever name, cool website, and awesome zombie filled youtube commercials. Gives new meaning to the phrase I'm going to Hell.
July 22, 2010 :: Lacey Ackerman
HouseParty.com - Parties sponsored by a leading brand
Miss having ragers like the good ol' days? Log onto HouseParty.com...they can help! (sort of)
July 15, 2010 :: William Levins
Will Old Spice Commerical and Viral Success Equal Increased Sales?
The commercials are funny and engaging. The rapid video response campaign on YouTube was terrific and stunning in its execution. But the nagging question remains, will it all translate into more sales for Old Spice shower gel among 18-34 year olds?
June 30, 2010 :: Lacey Ackerman
Google Latitude: Friend or Foe?
A new app that allows you to see the approximate location of your friends and family.
June 28, 2010 :: Lacey Ackerman
A refrigeration technology company has found an interesting way to market their campaign
BOSCH introduces dinosaur and Stone Age meats to promote their products.
June 9, 2010 :: Lacey Ackerman
Musicovery: a twist on music-streaming
An interactive and customized web radio service.
June 4, 2010 :: Lacey Ackerman
1981 - MTV's identity is born
A brief history on the creation of the MTV logo
May 28, 2010 :: Lacey Ackerman
TripIt: The Online Travel Itinerary and Trip Planner
If you love staying organized and traveling as much as i do, then you'll fall in love with this site.
May 23, 2010 :: William Levins
WordPress is an excellent blogging tool
Granted, I'm a little late to the party, WordPress is highly regarded by most of the internet. But I recently tried it out firsthand and I'm impressed.
May 13, 2010 :: Lacey Ackerman
Ads That Capture Attention By Using Emotion
Give your audience an emotional reason to remember your product.
April 26, 2010 :: William Levins
Stumbled across an interesting question today....is SEO Dead?
While scanning standard websites I visit daily, a blog post by Matt Hulett caught my attention on HackerNews, Matt's post Is SEO Dead?
April 8, 2010 :: William Levins
Triscuit redesigns their packaging and by doing so catches my eye again
It's been a long while since I've bought Triscuits, even though I like them. I can't really say why I haven't bought them, but I can say why I recently purchased them. Their newly designed packaging caught my eye, and the photography made them look yummy.
February 25, 2010 :: Casey Knox
Just admit it
Does Audi really think the American public is that stupid?
February 24, 2010 :: Elaine Levins
Domino's Pizza: Brilliant, or Crazy?
By now, most people have seen the new ad campaign for Domino's Pizza. The basic premise is (if I may paraphrase): Our pizza used to suck but now it's great!
February 11, 2010 :: Casey Knox
Reality Killed the Video Star
MTV reworks its logo and drops its Music television tagline, permanently ridding itself of its original identity of an all music channel...
January 18, 2010 :: Elaine Levins
I Want a Big Ass Fan!
Walking through IKEA several months ago, I happened to look up and notice giant ceiling fans throughout the building. I thought to myself, Those are some big-ass fans. And, it turns out I was right.
January 18, 2010 :: William Levins
Posterous.com is a remarkable and simple blogging and social media tool!
Probably the simplest and best executed blogging tool I've ever seen, Posterous.com allows you to create blog entries by simply emailing or texting. It's so unbelievably easy. Of course, you can link to other social media and add content normally too.
December 9, 2009 :: Casey Knox
Great Men Make Great Alcohol
It seems that our favorite alcohols have been using their history to create memorable commercials in the past few years.
September 12, 2009 :: William Levins
Clever companies spend more on marketing and advertising during recessions and depressions
It seems illogical to increase your advertising budget when everyone else is cutting back or sales are softening, but during all past economic downturns, the clever companies that increased spending ended up better off after the crisis.
July 10, 2009 :: Elaine Levins
Another Way for Businesses to be Greener
While reading the April 2009 issue of Inside Direct Mail (yes, I know I'm a few months behind, but we receive a lot of publications - sometimes it takes a while to catch up), I discovered a brilliant idea.
June 30, 2009 :: Casey Knox
The general public gets a lesson in how good design sells
I was watching TV the other night when I came across a show called The Unsellables. The show's premise is to take homes that have been on the market and won’t sell, give them a fresh new look, and BAM!
June 26, 2009 :: Elaine Levins
Store Brands: Getting Better all the Time
I remember when I was younger, how all generic brands came in white packaging with stark black lettering, announcing the product as potato chips or pasta. Doesn't sound very appetizing, does it?
June 13, 2009 :: William Levins
Gatorade's Rebranding: the good, the bad, the not-so-ugly
While I'm a fan of Gatorade's new edgier positioning, which should help it recapture or retain market share among a younger audience, I believe the seeming abandonment of the Gatorade brand name is a mistake.
June 12, 2009 :: Elaine Levins
GM's Reinvention - Hope or Hype?
People have been talking a lot lately about GM's new television spot, Reinvention, and most of what I've heard has not been positive.
- Advertising (36)
- Art (12)
- Branding (38)
- Business (65)
- Cascading Style Sheets CSS (3)
- Cats (4)
- Cocktail Recipes (2)
- Color Theory (6)
- Direct Mail (1)
- Going Green (11)
- Graphic Design (67)
- Illustration (6)
- Interior Design (2)
- jldcreative (19)
- Logos (6)
- Marketing (40)
- Miscellaneous Thoughts (117)
- Packaging Design (13)
- Photography (6)
- Sales (5)
- Search Engine Optimization (4)
- Social Networking (10)
- Technology (25)
- Typography (8)
- Viral Marketing (9)
- Web Design (24)
